Content, brand histories, packaging, signage, brand missions and more. We name names, write concept to broadcast scripts, storyboards and commercials. We edit. Inside every fat, overworked message is a simple one trying to get out. Winnow, rework, polish. Repeat.
1: Stalk:: No one understands your vision as intimately as you. Edgy. Revolutionary. Goofy. Sophisticated. Sublime. Rousing. We deduce your scribbles on bar napkins, we listen and follow your compass points. We put our ear to the ground and track your brand’s direction. We forge afield, imaginations cocked.
2: Capture:: You can’t discover what you do not explore. Once a direction is unearthed we hunt down the lairs of language your brand will occupy, bushwhack the word forest and wade the ideas bog. What’s going to give this wild fledgling a character and voice? Once the most concise messages and spot-on lines are treed, we write.
3: Field Dress:: We help your brand mark it’s territory, we train it until it walks and talks and is fluent, descriptive, perfectly vivid and animated. Communicating on it’s own, your innovation is now paired with language.
4: Foster:: We don’t lose the scent. As your brand grows we watch and reconnoiter to keep pace with shifts and trends. It’s a jungle out there, we stay on track!